ec7777 takes the privacy and security of your personal data seriously. This Privacy Policy explains exactly what information we collect, why we collect it, how it is used, and the rights you hold over your own data at all times.
Every data transmission between your device and the ec7777 platform is protected by 256-bit SSL encryption — the same standard used by international financial institutions. Your credentials, personal details, and payment information travel encrypted at all times.
ec7777 does not store your JazzCash PIN, EasyPaisa account password, or any banking credential at any point in the transaction process. Payment data is handled directly by certified payment processors and is never retained on ec7777 servers in readable form.
ec7777 will never sell your personal data to unaffiliated third parties for their independent marketing or profiling purposes. Your information is used solely within the ec7777 ecosystem — for account management, payment processing, fraud prevention, and the services you have signed up for.
Pakistani players hold meaningful rights over their personal data held by ec7777 — including rights to access, correction, erasure, and restriction of processing. These rights can be exercised by contacting ec7777 support. We will respond to data requests within 30 days of receipt.
ec7777's data processing obligations are shaped by the requirements of our international gaming licence, which mandates strict AML and KYC data retention standards, secure data storage, and controlled access to player personal information by authorised personnel only.
Promotional emails, SMS notifications, and push alerts from ec7777 are optional. You may update your marketing preferences at any time from your Account Settings without affecting your ability to access the platform, place wagers, or process withdrawals.
This Privacy Policy ("Policy") is published by the operator of the ec7777 online gaming platform ("ec7777", "we", "us", "our") and applies to all personal data collected from individuals ("you", "Player", "user") who access, register on, or interact with the ec7777 platform accessible at ec7777.one and all associated pages and services.
ec7777 is committed to handling your personal data with integrity, transparency, and the highest standards of security. This Policy is intended to give you a clear and complete picture of our data practices in plain language — not in language deliberately designed to obscure your rights or our obligations.
By creating an ec7777 Account or using our services, you acknowledge that you have read, understood, and agreed to the practices described in this Privacy Policy. This Policy should be read alongside the ec7777 Terms & Conditions.
For the purposes of applicable data protection law, ec7777 acts as the data controller in respect of all personal data you provide directly to us or that we collect in connection with your use of the ec7777 platform.
As data controller, ec7777 determines the purposes and means by which your personal data is processed. Where ec7777 engages third-party service providers — such as payment processors, KYC verification partners, or gaming content providers — those parties act as data processors operating under contractual obligations to process your data only on ec7777's documented instructions and in accordance with this Policy.
If you wish to contact ec7777 regarding any data protection matter, please use the contact details provided in Section 15 of this Policy.
ec7777 collects and processes the following categories of personal data:
3.1 Registration & Account Data
3.2 Identity Verification (KYC) Data
3.3 Financial & Transaction Data
3.4 Technical & Device Data
3.5 Communication Data
ec7777 collects personal data through the following means:
ec7777 processes your personal data only for the specific, legitimate purposes set out in the table below. We do not process your data in ways incompatible with the purposes for which it was collected.
| Purpose | Data Categories Used |
|---|---|
| Account registration and management | Registration data, device data |
| Age and identity verification (KYC) | Registration data, KYC documents |
| Payment processing (deposits & withdrawals) | Financial data, KYC data |
| Game provision and sportsbook operation | Account data, transaction data |
| Anti-money laundering (AML) monitoring | Financial data, KYC data, transaction history |
| Fraud prevention and account security | Technical data, financial data, device data |
| Responsible gaming monitoring and intervention | Account data, gaming history, communication data |
| Customer support and dispute resolution | Communication data, account data, transaction data |
| Marketing communications (opt-in only) | Registration data, gaming preferences (opted-in players only) |
| Platform analytics and product improvement | Technical data, aggregated usage data (anonymised) |
| Legal and regulatory compliance | All categories as required by applicable law |
ec7777 processes your personal data on one or more of the following legal bases:
ec7777 does not sell your personal data. We share your personal data with third parties only in the following limited and controlled circumstances:
7.1 Payment Processors. Transaction data is shared with our contracted payment processing partners (JazzCash, EasyPaisa, Raast, HBL, UBL, Meezan Bank, and 1LINK) solely to the extent necessary to execute your deposit or withdrawal request. These providers are bound by their own regulatory frameworks and data protection obligations.
7.2 KYC & Identity Verification Partners. Identity documents submitted for KYC are processed by our contracted third-party identity verification provider. This provider operates under strict contractual obligations to use your data only for verification purposes and to maintain security standards equivalent to or exceeding those required by ec7777's gaming licence.
7.3 Gaming Content Providers. Game studios whose titles are available on ec7777 receive pseudonymised player identifiers and session data necessary to operate game rounds, calculate outcomes, and maintain game history logs. These providers do not receive your name, CNIC, or contact details.
7.4 Fraud & Security Services. Technical data and transaction patterns are shared with fraud detection and cybersecurity service providers engaged by ec7777 to identify and prevent fraudulent activity, account takeover attempts, and bonus abuse.
7.5 Legal and Regulatory Disclosure. ec7777 may disclose personal data to relevant regulatory authorities, law enforcement agencies, or courts where required to do so by applicable law, court order, or in good-faith belief that such disclosure is necessary to protect the rights, property, or safety of ec7777, its players, or the public.
ec7777's primary player data is stored on servers located in jurisdictions that provide adequate levels of data protection under the requirements of our international gaming licence. In providing our services, certain data may be transferred to or processed in countries outside Pakistan by our third-party service providers — including KYC verification partners, game studios, and cloud infrastructure providers.
Where such international data transfers occur, ec7777 ensures that appropriate safeguards are in place, including:
By using the ec7777 platform, you acknowledge that your personal data may be transferred to and processed in countries outside Pakistan as described above, subject to the safeguards outlined in this Section.
ec7777 retains your personal data for as long as your account remains active and for a defined period thereafter, in accordance with our regulatory obligations and legitimate business purposes. The following retention standards apply:
| Data Category | Retention Period | Basis |
|---|---|---|
| KYC identity documents | 5 years from account closure | Gaming licence / AML obligation |
| Transaction and gaming history | 5 years from account closure | Gaming licence / AML obligation |
| Support communications | 3 years from last interaction | Legitimate interests / dispute resolution |
| Technical / device logs | 12 months from creation | Security and fraud prevention |
| Marketing preference records | Duration of account + 2 years | Proof of consent / opt-out management |
| Self-exclusion records | Minimum 6 years from exclusion date | Responsible gaming / licence obligation |
After applicable retention periods have elapsed, personal data is securely deleted or anonymised so that it can no longer be attributed to an identifiable individual.
ec7777 uses cookies and similar tracking technologies on the ec7777 platform for the following purposes:
10.1 Strictly Necessary Cookies. These cookies are essential for the operation of the ec7777 platform and cannot be disabled. They include session management cookies that keep you logged in during an active session, security tokens that protect against CSRF attacks, and cookies that store your language or display preferences. No consent is required for strictly necessary cookies as they are required for the service to function.
10.2 Analytical / Performance Cookies. These cookies collect aggregated, anonymised information about how players interact with the ec7777 platform — pages visited, time spent, navigation paths, and error events. This data is used exclusively to improve platform performance and user experience. Individual players cannot be identified from analytical cookie data.
10.3 Fraud Detection Cookies. Technical cookies that assist in detecting and preventing fraudulent login attempts, account takeover, and bonus abuse by establishing a device fingerprint associated with legitimate account access. These cookies operate under our legitimate interests basis and cannot be disabled without impairing account security functionality.
10.4 Marketing Cookies (Opt-in). Where you have opted in to marketing communications, cookies may be used to tailor promotional content displayed within the ec7777 platform to your gaming preferences and activity. You may withdraw consent for marketing cookies at any time via your Account Settings.
ec7777 maintains a comprehensive information security programme designed to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. Our security measures include:
While ec7777 maintains robust security measures, no system connected to the internet is entirely immune from risk. Players are responsible for protecting their own login credentials and are encouraged to use strong, unique passwords and enable 2FA on their ec7777 accounts.
Subject to applicable law and the limitations of our licensing obligations, players whose personal data is held by ec7777 hold the following rights:
You may request a copy of the personal data ec7777 holds about you, together with information about how that data is being processed.
You may request correction of inaccurate personal data held by ec7777. Account contact details can be updated directly from Account Settings.
You may request deletion of personal data that is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations under the gaming licence.
You may request that ec7777 restricts the processing of your data in defined circumstances, such as while a rectification request is being assessed.
Where processing is based on consent or contract and is carried out by automated means, you may request your personal data in a structured, commonly used machine-readable format.
You may object to the processing of your data on the basis of legitimate interests, including use of your data for direct marketing purposes, which ec7777 will respect unconditionally.
The ec7777 platform is strictly restricted to individuals aged 21 years and above. ec7777 does not knowingly collect personal data from individuals below this age threshold. All registration applications are subject to mandatory KYC age verification via CNIC or passport.
If ec7777 becomes aware that personal data has been collected from an individual below the age of 21 — whether through a falsified registration or any other means — the associated Account will be immediately suspended, all funds returned to the originating payment method where technically possible, and the personal data of the underage individual deleted from our systems without undue delay.
ec7777 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, licensing obligations, or applicable law. When material changes are made to this Policy, ec7777 will:
Your continued use of the ec7777 platform following the effective date of an updated Privacy Policy constitutes your acknowledgement of the revised Policy. We encourage you to review this page periodically to remain informed of our current data practices.
If you have any questions, concerns, or requests relating to this Privacy Policy or to the personal data ec7777 holds about you, please contact the ec7777 Data Protection contact point using the details below:
For general platform support — including account access, payment queries, and responsible gaming requests — you may also contact ec7777 via the live chat function available within your logged-in account on the ec7777 platform.
For concerns about how ec7777 processes your data that are not resolved to your satisfaction through direct contact, you may have the right to lodge a complaint with the relevant supervisory authority under the laws of the jurisdiction in which you reside.
ec7777 is committed to data transparency. Explore our platform with confidence — your personal information is secure and always in your hands.